This is the first video training in this course.
TOP 10 DIGITAL SKILLS THAT CAN MAKE YOU INSTANTLY EMPLOYABLE
The creation of videos for marketing branding and entertainment is only on the rise and rise, several video APPs are here joining the video search engine in the game. Acquiring video content creation skills, and editing is a goal to use on social media either to use to make impact, income, influence. most media like Facebook, Instagram, twitter, what App status, snap chat, tiktok, are all using videos to draw attention.
Its important whatever tech skills you are acquiring, do so with a mobile friendly mindset. Because few customers and prospect will reach out from the desktop. Hence most of all data about is on mobile activity. 55% of active connection are mobile over desktop. And google launch mobile friendly app
3. SOCIAL MEDIA MARKETING
Thee are over 2.7BN active social media users currently on the internet, and 2.5BN are mobile. They are using mobile friendly devices meaning that going mobile is a goal. And this skills are beyond making post , like on social media pages.
‘if you cant measure it you cant manage it’. it was Peter Drucker, one of the world’s finest management consultant who said so. Google is leading in the world of analytics, using great tools. we will cover this in this course. how to measure tract down where people are coming from on your site. and where they spend the mot time.
5 SEARCH ENGINE MARKETING
6.5 This is the skill where you use displayed Ads to get prospects attention . that will display down like the old school yellow pages. Search Engine results are carried out daily with google 77%, the leader of the Pack when it comes to searches.
6. SEARCH ENGINE OPTIMIZATION
This what is called Search Engine Optimization. When you get organic visitors to your website or web property. this starts from domain name choices, tot he words keywords you use on your website, to content to topics. This skill is high in demand. And the interesting part is that you will begin to build all this skills from this training hence.
7 CONTENT MARKETING. ” Experts often say content is king” and Content is Queen. when trying to be gender Equal. I say content is Royal. The shepherd will take sheep to where the grass is green, where the water is not Oasis. If you can learn the art of cunning out great write up, videos, images, audios, you will always have clients.
8 EMAIL MARKETING’ This is a must have life skill in the digital space. you must have been receiving emails from certain websites you subscribed to. this emails are auto mated. Customize to even call you by your first name. Its the major skill that help the guru to keep on making money online. A must have.
9 COPY WRITING this is simply saying dont use too much grammar, dont try to impress anyone, just write the way you would talk to one person in the room over dinner. period write they way you talk. You will not b able to sell your website skills if you dont know copy. or hire one. and they are expensive guys.
10. SOCIAL SELLING There are several tools to use online free, freemium, and premium. Marketing automation, connect and influence customers, email tracking tools, productivity apps.
The video below deals alot with the focus of the training, have fun learning.
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Below is a mind map for summary of content in the videos